We Can Help
START- RUN - GROW
The FAB Network can help!
Starting a business requires analytical thinking, determined organization, and detailed record-keeping. Owning a small business isn’t a job. Our best advice? Don’t try to do it alone. Wherever you are on your entrepreneurial journey, the Michigan SBDC is here to help. It’s a calling.
Knowledge & Expertise
The most successful entrepreneurs have an advantage of an acute knowledge in whatever industry they are targeting. They have become experts by spending time learning about the problem they are trying to solve and the target market. Thus they are naturally in a better position to start a company.
Now, just because you have knowledge of the industry doesn’t mean you will be a success automatically. You also need a solid strategy. How will you acquire users or customers? How will you make money? How will you deliver the product or service that people want? Without a strategy, you are shooting in the dark.
You have a knowledge advantage and a strategy in place, now it’s time to execute. Execution is a combination of two things: hard work (aka grit and hustle) and having the right team in place WELCOME TO THE FAB NETWORK!
TOGETHER WE ARE BETTER
Collaborative marketing is the process of bringing like-minded businesses together and aligning their interests to share resources to increase brand exposure, increase leads and influence. Through FAB, you are strategically connected with partners that make sense. Each business operates independently, while combining resources and efforts to grow their businesses collectively. From larger audience reach to mutually obtaining goals, this collaborative approach positions small business owners to achieve more than they could alone.
A carefully selected partnership between two or more FAB Network businesses that share the same values. Each business stays independent, but both businesses pool their resources together to reach new audiences, strengthen both brands, and accomplish mutual goals that they might not be able to reach on their own.
Increase Brand Awareness
A good marketing campaign will appeal to a large customer base and make those customers interested and excited about that campaign. Whether you want to market a service or a product, you need to know how to make your campaign really pop. The top ad campaigns of all time share a few key things in common, and these are the same components that your own campaign needs
EXCUTE & EVALUATE
You have a knowledge advantage and a strategy in place, now it’s time to execute. Execution is a combination of two things: hard work (aka grit and hustle) and having the right team in place.
FAB was created as a way to leverage our relationships in order to better serve our community and clients. We have no desire to be just another networking community. We want to develop beneficial partnerships with our city government, new startups, local entrepreneurs, industry leaders, and individuals that have desire to help others succeed. To do this we have developed Marketing Campaigns, Discount and Referral based incentives, Business Development Courses, and secured funding to Start, Run, and Grow local businesses.
Much more than that we want to be the trusted resource for all your business needs. Running a business can be tough and we want to see you succeed. Luckily, we have access to individuals that are willing to mentor, guide, and advise individuals and or businesses that need help deciding what the next move should be.
Together We Are Better!